

Unifying UI across platformsĪirbnb started by defining a set of core characteristics to guide their design.

This conversational interface has garnered Airbnb over 84,000 five-star reviews and a Material Design Award for focused efficiency in 2016. Using Material Design principles, the company took a direct approach to communication, creating a visual language that’s clear and understandable to its diverse user base.

When Airbnb set out to design their app, they wanted it to be as welcoming and helpful as a gracious host. Convincing thousands of people to open their homes to strangers is no easy feat, much less creating a thriving community of travelers around the world.
